Beauty trend: Bloom Skin

Bye bye Glass Skin

Instead of mirror-like high-gloss glow, Bloom Skin focuses on healthy-looking, plump skin with natural radiance. The emphasis is on barrier-strengthening routines, targeted actives and care that keeps the complexion balanced and fresh in the long term – almost as if the skin were ‘blossoming’ from within.

Step 2: Lots of Hydration

Time to layer up: serums, essences and rich moisturisers with hyaluronic acid, ceramides and co. intensely hydrate the skin and deliver the signature Bloom-skin look – plumped and with a soft satin finish.